Company Karma

In November 2007, the book Company Karma was published. I wrote this book together with professor Steen Hildebrandt and in it we discuss how companies can combine business with doing good.

We live in a world that becomes increasingly smaller, more transparent and interconnected. Due to primarily the globalization we as companies, which is also the case for the THORNICO companies, act more global and produce and sell worldwide. Furthermore, the invention of the fiber network, PC and of course the internet have reinforced this trend.

One can choose to see this connectedness as something negative or, as we in THORNICO think, as something positive. We use it to draw us closer to the people we work with, to ‘tear down silos’ and think more holistically of the things we do. We do this in our companies and workgroups by giving ownership and actively encourage an increased involvement and shared leverage with customers, partners and other branches. So you can call company karma a kind of CSR version 3.0 where we try to, where possible, think more holistically, in a 4 x win where our companies, customers, partners and a cause, in which we believe and find important, all benefit. Especially in terms of the climate and the local environment.

It is our intention that Company Karma becomes an integrated part in all our companies and all businesses in which we operate. We have initiated the process and have come far in some companies - in others the process has just begun.

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The book

"Company Karma" is the story about the meeting between the professor and businessman, between Steen Hildebrandt and Christian Stadil. It is the story of a trip to Tokyo, a journey into each other's personal experiences and most important; a new way of making business and doing good.

The book underlines that the concept of karma is crucial for today's and tomorrow's human. It is about "what you send out into the world, you get back," and this is more valid than ever in a world where we all are connected.

Download first chapter

Steen and I decided that we would share the first chapter from the book "Company Karma" with those of you who haven't had time to buy the book yet.
You may download it here.

Enjoy!

THORNICO KARMA CASES

In an effort to meet some of the world’s most pressing societal and environmental challenges, THORNICO builds on its core competencies by leveraging on the business and industry knowledge of its many companies.

This has given rise to a number of successful Company Karma Projects; some have grown into wide-scale initiatives through years of dedication, while others are still taking form as they develop. Common for them all is that they have become great inspirational sources for THORNICO at large, its employees and the business environment.

See all our cases here