Hummel business strategy – Stay relevant
An interesting article and data point which confirm and support that our new strategy in hummel, with additionally focus on sale of fashion related items: shoes and clothes including children’s clothing is right. In a world and market that is changeable you can quickly become an anachronism. For example, we were becoming it digitally, but now we have grasp the nettle, and is launching a new platform already this year, and regarding the article, there will also be represented several new initiatives this year.
It is important to watch one's step to stay relevant!
Read the article here.